![]() Prognosis: Many people still prefer to read news in print, so these stopgap measures could help the transition to new digital platforms. The new Printcasting project at the Bakersfield Californian lets publishers create their own custom publications with ads that subscribers can then print out at home or read as PDFs.Įxamples: Triblocal uses Kodak’s Microzone Publishing Solution NewspaperDirect’s Print-on-Demand (more examples in this great Seybold article) A Brazilian paper recently let readers design their own front page, which was then custom printed with the paper and delivered to them - sponsored by Nissan. Many newspapers can use technology to offer up customized print pages - with ads - for readers, or hyper-local editions of their papers. Crowdfunding could help freelance reporters in specific areas, but it might not translate well to a newspaper culture. Prognosis: Too early to say what will happen. (I wrote more about this on MediaShift last month.)Įxamples: ’ Fact-Checking Political Ads LocallyGrown’s Representative Journalism entries Plus, Representative Journalism or RepJ aims to have a community fund the salary of a full-time journalist to cover a specific beat. Now there’s a startup called that is raising money to pay for specific story pitches and then offering them up to newspapers and other media outlets. Many bloggers have supported themselves with donations from their audience, from Chris Allbritton having his readers send him to Iraq to Ana Marie Cox getting reader donations to keep her on the 2008 campaign trail. ![]() ![]() This more experimental business model has the audience making direct payments to support a journalist in writing a particular story or covering a beat. They will need to super-charge listings and add extras galore - some they can charge for - in order to entice people back. Prognosis: It’s hard to imagine newspapers catching up to Craigslist and other free options online just by partnering with outside firms. They have also invested in online sites such as (owned by Gannett, Tribune, McClatchy and Microsoft) or partnered with classified providers such as Oodle or Yahoo HotJobs.Įxamples: SFGate’s Kaango-powered classifieds NY Post’s Oodle-powered Market Place Newspapers have tried to offer extras online, including print/online specials for people buying classifieds. One of the big reasons newspapers are hurting is that their classified ad business has been usurped by online upstarts such as Craigslist, which offers mainly free ads. 2 newspaper site in terms of traffic last month, and its blogs helped it drive more traffic, leading, perhaps to more ad inventory. Prognosis: Having in-house blogs seems to be a better strategy so far than aggregating or selling ads on outside blogs. Paul Kafasis, lead developer at Rogue Amoeba, has a sterling reputation for developing useful, high quality audio software for the Mac, so we invite Cult readers who try Radioshift to let us know what you think.Examples: Washington Post’s Blogroll Forbes’ Business & Finance Blog Network Given the host of free and low cost music programs available on the AppStore, including the ever-popular Pandora, and ClearChannel’s iHeartRadio, it will be interesting to track the success of Radioshift, with its relatively expensive price tag. Radioshift Touch is available at the iTunes AppStore for $9.99. Users can access Internet radio via, WiFi, EDGE or 3G. The app leverages iPhone firmware’s GPS capabilities to serve up local stations based on the user’s location and uses a feature called “SmartStream” to point to the most bandwidth-friendly stations, depending on the connection. Powered by RadioTime, an internet radio catalog with thousands of stations from around the world in its database, Radioshift allows users to browse by genre, search by keyword and view listings for thousands of specific radio programs as well. ![]() Rogue Amoeba Software added to its lineup of innovative audio software titles Monday with the release of Radioshift Touch, software that lets users listen to internet radio anywhere on their iPhone or iPod Touch.
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